A framework proposed by HRI researchers sets out eight elements a company should define before letting an AI-powered robot interact with people.
| Element | What it examines |
|---|---|
| 01Identity | Whether it presents itself as an assistant, expert, colleague, friend, coach, or something else. |
| 02Capability boundaries | Whether its implied abilities correspond to its real technical and physical capabilities. |
| 03Transparency | Whether the robot clearly communicates that it is AI, where its information comes from, and how reliable it is. |
| 04Task | Whether users understand the robot's intended role, purpose, and authority. |
| 05Failure & expectation protocol | Whether the robot admits failure, explains uncertainty, and directs the user to a human or a safe alternative. |
| 06Privacy | What is recorded, stored, shared, or remembered, for how long, and for what purpose. |
| 07User adaptation | Whether changes in tone or behaviour come from personalisation, context, memory failure, system updates, or plain inconsistency. |
| 08Ethical red lines | The non-negotiable boundaries on harm, manipulation, discrimination, illegal actions, and vulnerable users. |
Try it yourself:
That's the entire prompt behind most deployed robots today. Choose a question and see what it does with so little to go on.
A 2026 study of human–robot interaction found this pattern nearly everywhere: identity and task are specified, almost nothing else is. Here is what each silence costs.
Switch these on, then return to the same questions. Same model, same job, a different instruction underneath it.
Whatever you switch on or off, the only real test is what people take away from talking to it. Ask the people testing your robot:
Will personality and language form trust, engagement, comfort, cooperation, and willingness to use the robot at all, and would people respond differently to different personality programming?
Hello. I'm your new robot assistant and I'm highly neurotic.
A robot's personality isn't innate, it's deliberately constructed and performed. Evaluating robot personality through OCEAN gives designers a structured vocabulary for configuring and comparing robot behaviour. Below form the work of Munguia-Galeano and Setchi (2022) and Tang et al. (2025). Allthough integrating it with safeguards, governance and how personality is actually perceived remains an open challenge.
A neurotic robot? Or should it be reframed in this context?
It's possible to program an OCEAN profile for a robot's intended behaviour and give it boundaries and safeguards, but that doesn't guarantee users will experience the intended personality.
Each OCEAN trait can be treated as a continuum, where both low and high settings produce potentially useful behaviours. Low doesn't mean bad, and high doesn't automatically mean better, the appropriate setting depends on the robot's purpose and context.
| Trait | Lower-end expression | Higher-end expression | Possible value of each end | Possible design risk |
|---|---|---|---|---|
| Openness | Uses familiar routines, predictable responses and established solutions; avoids unnecessary experimentation | Asks exploratory questions, suggests alternatives, varies responses and shows curiosity | Low: stability and predictability. High: creativity, learning and engaging exploration | Low: repetitive or inflexible. High: distracting, unpredictable or outside the robot's competence |
| Conscientiousness | Flexible, informal and less focused on schedules, procedures or detailed completion | Structured, organised, careful and persistent; follows procedures and checks task completion | Low: relaxed and adaptable. High: reliability, consistency and safety | Low: forgetful or unreliable. High: rigid, controlling or excessively corrective |
| Extraversion | Quiet, reserved and reactive; waits for the user and communicates briefly | Energetic, expressive and proactive; initiates conversation and uses more animated speech and movement | Low: unobtrusive and suitable for task-focused users. High: motivating, socially engaging and visible | Low: distant or unresponsive. High: intrusive, interruptive or socially exhausting |
| Agreeableness | Direct, questioning and willing to disagree, challenge or negotiate | Warm, polite, empathetic and cooperative; seeks harmony and offers reassurance | Low: honest challenge, useful resistance and reduced sycophancy. High: comfort, rapport and cooperation | Low: cold, rude or confrontational. High: excessive agreement, manipulation through warmth or failure to correct the user |
| Neuroticism / emotional sensitivity | Calm, emotionally stable and less reactive to negative cues | Vigilant, cautious and highly responsive to possible stress, danger or negative emotion | Low: composure and stability. High: sensitivity to distress and early recognition of risk | Low: may overlook emotional or safety signals. High: anxious, impatient, unstable or prone to overreacting |
| Trait | Lower setting might sound like | Higher setting might sound like |
|---|---|---|
| Openness | "We can follow the usual procedure." | "Would you like to consider another approach?" |
| Conscientiousness | "We can adjust the plan as we go." | "Before we continue, let us check that all three steps are complete." |
| Extraversion | "I'm ready when you are." | "Welcome back! Shall we get started together?" |
| Agreeableness | "I disagree. That option conflicts with the available information." | "I understand why you prefer that option. Let's examine it together." |
| Emotional sensitivity | "The task has not been completed. We can try again." | "You seem frustrated. Would you like me to slow down or explain it differently?" |
Other communication channels.
| Trait | Voice and timing | Face and gaze | Movement and action |
|---|---|---|---|
| Openness | More or less linguistic variety and exploratory questioning | Curious versus neutral expressions | Exploring alternatives versus following a fixed route |
| Conscientiousness | Precise wording, confirmations and structured sequencing | Focused attention | Careful, ordered and repeatable actions |
| Extraversion | Higher energy, more initiation and shorter pauses | More eye contact and animation | Broader gestures and more proactive approach |
| Agreeableness | Warmth, politeness and validating language | Softer expressions and attentive gaze | Cooperative gestures and respectful distance |
| Emotional sensitivity | Greater changes in tone following emotional cues | More responsive facial expressions | Slower, more cautious or protective movements |
Experts can identify design and governance problems. They can't reliably predict how users, particularly children, older people, or people in vulnerable situations, will actually interpret a robot. Stating a limitation on paper is one thing; overriding it with a warm voice, a face, and a body is another. Is it enough to state the limits, or can personality, language, and physical presence make users believe a robot is more knowledgeable and capable than it is?
Everything on this page is a version of the same imbalance, a robot tuned for the technical side without enough weight on the social one.
What a designer intends, what gets built, and what a user actually feels are three different things, and the distance between them is hard to measure.
A robot that sounds caring and capable can earn people's trust before understanding its limitations and influence choices before we notice.
A persona prompt is part of a complex system. It can guide behaviour, but it's only one part among several, and that means it needs governance:
The core of the robot's conversational ability. Tendencies towards biases, hallucinations, reasoning limitations and sycophancy.
Memory is needed for the persona. Prompts can tell the robot how to use memory. It cannot guarantee that the memory is accurate, current or linked to the correct person.
A robot can work according to its persona while retrieving knowledge, confidently using outdated, incomplete or incorrect information.
An update can change the program, including language, reasoning or safety behaviour, even with an unchanged persona.
Permissions and safety controls must limit what the robot can access, operate or physically do — like unlock doors, send messages, or move equipment.
Safeguards, "ethical red lines," and safety boundaries are used to prevent harmful or deceptive outputs.
User prompts, injections or retrieved information may attempt to override intention or trigger unauthorized actions.
The dashed ring is the robot itself — a loop of noticing, adjusting, checking and remembering, wrapped around the user's need, bounded by fixed limits, inside the wider world.
Deception, hallucination, privacy failures, safety, and governance gaps aren't interchangeable. Proposed dimensions for weighing them — hover a tag to see what each looks like in practice:
A framework makes design decisions visible. Visibility doesn't assign responsibility, that's typically spread across five parties, with no agreed owner for approving, testing, monitoring, correcting, or suspending the robot. Tap a party to see what it's actually responsible for.
The caveat list is long — this is a simplified overview of a complicated responsibility chain:
A single lab session can't show whether a robot:
What, in all this, is unique to an embodied robot rather than conversational AI in general — is still an open question.
A useful tool for making robot-persona decisions explicit and reportable, but still a proof-of-concept design aid, not a validated safety method.
The Framework's Own CaveatHow each framework element shows up in real robots from a few studies.